Hi, I'm Shivi, founder, working mom, and I get it.
Your brain never stops. Even when you're "resting."
The mental tabs are always open. The worry loop never ends. You're exhausted but can't sleep. You have help but still feel alone.
I'm building an AI that finally understands the invisible load you carry.
Now live on the App Store
Free for early members. No credit card required.
Trusted by mothers from
You're doing it all. You shouldn't have to do it alone.
Every phase. Every feeling.
You held everyone together today.
Who's holding you?
Wherever you are in your journey, AlphaMa meets you there.
The Mental Load
He says 'just tell me what to do.'
And that sentence is the entire problem.
AlphaMa drafts the partner message so you don't have the same fight for the 47th time.
Burnout
You're not depressed. You're not lazy.
You're running on empty and nobody noticed.
AlphaMa won't tell you to take a bubble bath. She'll take something off your plate.
Postpartum
You've been awake for 37 hours.
Everyone's asking how the baby is. Nobody's asking how you are.
AlphaMa doesn't need anything from you. She's just here.
Pregnancy
You're growing a human.
And still expected to answer emails like nothing is happening inside you.
AlphaMa checks on you, not just your due date.
Working Mom
Half of you is in the meeting.
The other half is wondering if daycare called.
AlphaMa manages the invisible job so you can focus on the visible one.
Single Motherhood
No one's coming to help.
You already know that. But it doesn't make 2AM any less lonely.
AlphaMa is the backup you never had. She replaces the silence.
Trying to Conceive
Everyone keeps asking when you're having a baby.
Nobody asks how many times you've cried in the bathroom this month.
AlphaMa won't tell you to relax. She'll sit with you in the waiting.
This is what it looks like when someone finally gets it.
Free for early members. No credit card required.
Meet AlphaMa
An AI that remembers your life, anticipates your needs, and takes action.
Just talk. AlphaMa handles the rest.
Emotional Support
Validates at 2am or 2pm. No waitlist.
Gmail Integration
47 emails become 3. Drafts replies for you.
Calendar Sync
Protects focus blocks. Schedules around your life.
Meal Plans + Groceries
Meal plans to Instacart or Amazon. One tap.
Partner Delegation
Drafts the WhatsApp message. Tracks what gets done.
Voice First
Talk while nursing, cooking, or driving. She captures it all.
I built this because I needed it.
I'm currently on maternity leave, and let me tell you, the mental load is real. Even when I'm supposed to be "off," my brain is running a constant background process: tracking feeds, worrying about milestones, managing the household, and already thinking about what returning to work will look like.
Millennial moms are different. We're career-driven, ambitious, and we built lives we're proud of. But motherhood didn't come with a pause button. We're caught between two worlds: careers that were designed for people without caregiving responsibilities, and wanting to be fully present for our children during the most precious (and exhausting) moments of their lives.
The mental load isn't about being organized enough or trying harder. It's about needing real support, someone (or something) that can carry some of it with you.
That's why I'm building Alpha Mothers.
Community-driven
Built by a mom. Shaped by mothers.
AlphaMa isn't built in a boardroom. Every feature comes from a real conversation with a real mother. You can request features, report what's broken, and shape what gets built next. This is your app.
100%
Features requested by real mothers
In-App
Request features and report bugs directly
Weekly
Updates shipped based on your feedback
Free for early members. No credit card required.
Frequently Asked Questions
What is AlphaMa?
AlphaMa is an AI-powered life partner designed specifically for mothers. It combines emotional support with the efficiency of an executive assistant, all through natural voice conversations. AlphaMa captures your mental load, triages your inbox, plans your day, coordinates with your partner, and provides emotional support whenever you need it.
What is the mental load and why does it matter?
The mental load refers to the invisible cognitive and emotional labor involved in managing a household and family. It's not just the tasks themselves, but remembering, planning, coordinating, and anticipating everything for everyone. Studies show mothers carry a disproportionate share of this burden, leading to burnout, anxiety, and reduced career progression. AlphaMa helps by becoming your AI partner to share this load.
How is AlphaMa different from other productivity apps?
Unlike traditional productivity apps that just add more to manage, AlphaMa is a voice-first AI that actually reduces your cognitive burden. It combines emotional support, practical task management (like an executive assistant), and family coordination (like a household manager). You talk naturally, and AlphaMa captures, organizes, and takes action on your behalf.
Who is AlphaMa for?
AlphaMa is for any mother who feels overwhelmed by the mental load, whether you're a working professional, on maternity leave, returning to work, or managing a household. It particularly resonates with career-driven millennial mothers who are raising Gen Alpha children and want support navigating modern motherhood without sacrificing their ambitions.
Is AlphaMa available now?
Yes! AlphaMa is live on the iOS App Store. Download it today. It's completely free for our first 100 founding members, forever. Android is coming soon. Join our waitlist to be notified when it launches.
How do I start using AlphaMa?
Download AlphaMa from the iOS App Store and sign in with Apple or Google. It's completely free for our first 100 founding members. No trial, no credit card, free forever. On Android? Join our waitlist and we'll notify you the moment it's available.
You don't have to carry it all alone.
Join mothers who finally have AI support that gets it.Free for early members. No credit card required.